app launch video
App launch video
An app launch video introduces a mobile or web app by showing its screens in motion, usually inside device frames, alongside the problem it solves. Launchable makes app launch videos from a description of your app and its screens, with human-made motion design and real 3D devices.
Why app videos are hard to make well
- Screens alone look flat; they need devices, depth and camera movement.
- Realistic 3D device mockups usually require 3D software and a motion designer.
- An app launch competes with thousands of others for a few seconds of attention.
How Launchable makes your app launch video
01Real 3D devices
Show your screens on iPhone, iPad and MacBook models that turn in real 3D.
02Your screens, animated
Attach app screenshots and they become the hero of each scene.
03Script around the user
The brief turns the user’s problem and your app’s benefits into a clear story.
04Brand-consistent
Your colours, typography and logo carry through every frame.
05Frame-level control
Swap a motion or change a frame without redoing the film.
06Launch everywhere
Use the film on your site, in launch posts and in ads.
How it works
01
Describe your launch
02
Answer the brief
03
Pick your script
04
Choose a style and a voice
05
Review the storyboard
06
Get your film
Who is the app launch video maker for?
Mobile app makers
Launching on the App Store or Google Play.
Web app founders
Need a film that shows the product, not a logo animation.
Consumer startups
Want a launch video that feels premium.
Studios
Produce app launch films for clients.
A real launch description, and the film
An example of what a team writes when they start, and the kind of film that comes out.
“Launch film for an app that helps marketing teams find LinkedIn creators: show the creator profiles, the campaign brief and the live results on device screens.”
Frequently asked questions
What is an app launch video?
A short film that introduces an app by showing its screens in motion and the problem it solves.
Can Launchable show my app on a phone?
Yes. Motions can place your screens on real 3D iPhone, iPad and MacBook models.
Do I need 3D software?
No. The devices and motion come from the marketplace; you only provide your screens and your brief.
What format are the films?
16:9 films of 30 to 60 seconds with voiceover.
Where to go next
Product launch video maker
Make a product launch video from a description of your launch or your website.
SaaS launch video
Create a SaaS launch or explainer video that shows your product, your problem and your benefits.
Feature announcement video
Announce a new feature with a short motion-designed video.